The Investor’s Paradox

Investors are in a jam. A troubled global economy, unpredictable markets, and a bewildering number of investment choices create a dangerous landscape for individual and institutional investors alike. To meet this challenge, most of us rely on a portfolio of fund managers to take risk on our behalves. Here, investment expert Brian Portnoy delivers a powerful framework for choosing the right ones – and avoiding the losers.

Portnoy reveals that the right answers are found by confronting our own subconscious biases and behavioral quirks. A paradox we all face is the natural desire for more choice in our lives, yet the more we have, the less satisfied we become – whether we’re at the grocery store, choosing doctors, or flipping through hundreds of TV channels. So, too, with investing, where there are literally tens of thousands of funds from which to choose. Hence “the investor’s paradox”: We crave abundant investment choices to conquer volatile markets, yet with greater flexibility, the more overwhelmed and less empowered we become.

Leveraging the fresh insights of behavioral economics, Portnoy demystifies the opaque world of elite hedge funds, addresses the limits of mass market mutual funds, and discards the false dichotomy between “traditional” and “alternative” investments. He also explores why hedge funds have recently become such a controversial and disruptive force. Turns out it’s not the splashy headlines – spectacular trades, newly minted billionaires, aggressive tactics – but something much more fundamental. The stratospheric rise to prominence and availability of alternative strategies represents a further explosion in the size and complexity of the choice set in a market already saturated with products. It constitutes something we all both crave and detest.

The Investor’s Paradox lights a path toward simplicity in a world of dangerous markets and overwhelming choice. Written in accessible, jargon-free language, with a healthy skepticism of today’s money management industry, it offers not only practical tools for investment success but also a message of empowerment for investors drowning in possibility.



For fans of Malcolm Gladwell’s Blink and Nobel Prize winner Daniel Kahneman’s Thinking Fast and Slow, a revelatory new look at how we make decisions
More than 750,000 copies sold
New York Times bestseller
An Economist Best Book of the Year
Financial Times Best Book of the Year

Nudge is about choices—how we make them and how we can make better ones. Drawing on decades of research in the fields of behavioral science and economics, authors Richard H. Thaler and Cass R. Sunstein offer a new perspective on preventing the countless mistakes we make—ill-advised personal investments, consumption of unhealthy foods, neglect of our natural resources—and show us how sensible “choice architecture” can successfully nudge people toward the best decisions. In the tradition of The Tipping Point and Freakonomics, Nudge is straightforward, informative, and entertaining—a must-read for anyone interested in our individual and collective well-being.


Managing Projects as Investments

Every project is an investment; however, traditional project management methodologies do not support assessment of the business value that enables senior management to maximize decision making. The next evolution in project management, therefore, will be to manage projects as investments. Managing Projects as Investments: Earned Value to Business Value provides tools and metrics to enable planning, measuring, evaluating, and optimizing projects.

This book shifts the paradigm. It builds on traditional scope-cost-schedule tools, adding a critical new focus on the expected value of projects and programs. The enhancements in processes and metrics allow senior management and PMOs to guide the entire organization on the basis of business benefits, and to ensure that decisions ranging from project selection to resource assignment facilitate those goals. The author shows how framing projects as investments enables significant improvement in project performance. He provides metrics that allow you and your team to track and maximize performance based on ROI.

Demonstrating the importance of recognizing an enabler project in a program, and why its value and cost of time are so great, the book provides the tools to determine right-sized staffing levels for project-driven organizations. It includes a comprehensive but easy-to-understand explanation of both basic and advanced earned value metrics, their shortcomings, and how they can be improved and shows you how to optimize contract terms on projects in a way that can avoid misaligned customer/contractor goals.


Millennial Money

Fact: the Millennial Generation will not be able to rely on pensions and social security in retirement. Instead, they will have to save and invest in the global stock market to meet their goals. When it comes to thinking about money, Millennials are, as a generation, different from their parents. They are skeptical of expert advice, yet more committed than baby boomers to passing wealth on to future generations. To build wealth, young people must start investing early and buck conventional market wisdom. Millennial Money will explain the most common mistakes that hurt investors’ long-term returns and show why their investments in popular stocks or the hottest industry of the day have resulted in such underwhelming results. More importantly, the book will introduce a strategy that can help us overcome our shortcomings as investors. Armed with this strategy, Millennials can become the most successful investing generation in history.



It doesn’t take days or weeks or months to read a book. It takes hours. READ MORE explains how. Most people readily admit that reading books is beneficial, and wish they could read a bit more, and in some cases, a lot more. But most people also have what seem like perfectly valid excuses for not reading, chief among which are lack of time, work-load and responsibility. Yes, they all seem perfectly understandable excuses until you read this book, and discover accounts of people going out of their way to indulge in the habit, from Rudi Giuliani, who, as New York Mayor during 9-11, finally arrived home at past 2 A.M. on the night of that fateful day, and still picked up a book to read; to Barack Obama who went on a one-week vacation in 2010, with over 2,300 pages of reading; to George W. Bush whose formula for reading was to enter into a reading contest with his top presidential aide, Karl Rove. Then there is the challenge of the 99% majority, for whom affordability might also be a ready excuse. Yet, Dr. Ben Carson, today a world-famous neurosurgeon and bestselling author, traces his turnaround to the reading habit instilled in him in fifth grade by his single mother who wasn’t even literate at the time. And there are several other examples. But what of the other 1%, the rich and famous, for whom, time is priceless? Bill Gates as CEO of Microsoft had a Think Week, dedicated to reading. And as Singapore Prime Minister, Lee Kuan Yew took out time to “recharge his batteries” at Harvard. A commitment to a regime of habitual reading takes more than mental conviction. It takes doing. And unlike what most people have come to believe, reading a book doesn’t take days or weeks. It takes hours. This book demonstrates how, and reveals other simple steps that anyone can follow, to develop a life-time habit of enjoyable reading, and reap its rewards.


A Fearless Heart

In 1979 Jon Kabat-Zinn popularised the Buddhist practice of mindfulness when he revealed that it could alleviate depression. While mindfulness is a powerful tool, it will only take us so far. Now the highly acclaimed thought leader and English translator for His Holiness the Dalai Lama, Thupten Jinpa Langri (known as Jinpa) teaches us to take the next step. He shows us that compassion correlates strongly with happiness, stress reduction, a sense of purpose, better health and a longer life.

Self-compassion is the overlooked key to achieving our goals. Yet many of us resist compassion, worrying that if we are too compassionate with others we will be taken advantage of and if we are too compassionate with ourselves we won’t achieve our goals in life. We can actually fear compassion.

Using the latest science, psychology (from contemporary Western and classical Buddhist sources) as well as stories from others and his own extraordinary life, Jinpa shows us how to train our compassion muscle. Jinpa’s programme derives from a remarkable course in Compassion Cultivation Training (CCT) that he developed at Stanford University Medical School. Much like Jon Kabat-Zinn’s landmark Mindfulness-Based Stress Reduction programme, CCT has already had profound effects on the many participants. Thupten Jinpa is the perfect guide to achieving a greater sense of wellbeing.


Left Brain, Right Stuff

Dozens of books have been published recently on the errors and biases that affect our judgments and choices. Drawing on cognitive science, their lessons are excellent for many kinds of decisions – consumer choice and financial investments, for example – but stop short of addressing many of the most important decisions we face in management, where we can actively influence outcomes and where competitive forces mean we have to outperform rivals.

As Phil Rosenzweig shows, drawing on examples from business, sports and politics, this sort of decision-making relies on mastering two very different abilities. First, the analytical problem-solving skills associated with the brain’s left hemisphere; and second, what Tom Wolfe called ‘the Right Stuff’: the ability to take calculated risks. Bringing fresh and often surprising insights to topics including confidence and overconfidence, the uses and limits of decision models, leadership and authenticity, expert performance and deliberate practice, competitive bidding and new venture management, Left Brain, Right Stuff, the myth-busting follow-up to The Halo Effect, explains how to perform when making even the most difficult decisions.



Pro Minute werden rund 700.000 Suchanfragen gegoogelt. Und jetzt stehen Sie vor der Aufgabe, eine Information zu senden, die bei Ihrem Zuhörer ankommt. Wie verschaffen Sie sich für diese Botschaft Gehör? Wie halten Sie in diesem Umfeld eine Präsentation, die alle umhaut? Wie erläutern Sie Ihrem Kunden einen komplexen Sachverhalt? Wie überzeugen Sie Ihr Team von der neuerlichen Umstrukturierung? Wie begeistern Sie Zuhörer mit Ihrem Fachvortrag? Die Antwort ist einfach und macht Spaß: Installieren Sie zehn Apps für smarte Kommunikation. Mit diesen zehn Apps reizen Sie die Köpfe Ihrer Zuhörer, wecken Ihre Gehirne und gewinnen Ihre Gedanken. Diese zehn Apps katapultieren Ihre Botschaft unter die Top Ten aller Informationen, die Ihr Zuhörer im Kopf hat. Werden Sie zum iKommunikator. Sie werden staunen. Ihre Zuhörer werden staunen.


More Agile Testing

Janet Gregory and Lisa Crispin pioneered the agile testing discipline with their previous work, Agile Testing. Now, in More Agile Testing, they reflect on all they’ve learned since. They address crucial emerging issues, share evolved agile practices, and cover key issues agile testers have asked to learn more about.


Packed with new examples from real teams, this insightful guide offers detailed information about adapting agile testing for your environment; learning from experience and continually improving your test processes; scaling agile testing across teams; and overcoming the pitfalls of automated testing. You’ll find brand-new coverage of agile testing for the enterprise, distributed teams, mobile/embedded systems, regulated environments, data warehouse/BI systems, and DevOps practices.


You’ll come away understanding


• How to clarify testing activities within the team

• Ways to collaborate with business experts to identify valuable features and deliver the right capabilities

• How to design automated tests for superior reliability and easier maintenance

• How agile team members can improve and expand their testing skills

• How to plan “just enough,” balancing small increments with larger feature sets and the entire system

• How to use testing to identify and mitigate risks associated with your current agile processes and to prevent defects

• How to address challenges within your product or organizational context

• How to perform exploratory testing using “personas” and “tours”

• Exploratory testing approaches that engage the whole team, using test charters with session- and thread-based techniques

• How to bring new agile testers up to speed quickly–without overwhelming them


The eBook edition of More Agile Testing also is available as part of a two-eBook collection, The Agile Testing Collection (9780134190624).